Seattle Southside: Go South This Winter
Brand
Date
Jan 2026
Description
Seattle Southside promotes winter travel in this regional tourism campaign, 'Go South This Winter.' Developed by agency and production house ONE23WEST, the commercial leverages a retro aesthetic to contrast the region's climate with traditional winter expectations. The film utilizes a combination of live-action technique and playful motion graphics. By pairing a mannequin model against shifting regional backdrops—moving from urban landmarks to coastal piers—the spot highlights milder winter conditions and local attractions through stylistic text overlays and upbeat audio.
Style
Horizontal, Commercial, playful, Retro
Techniques
Motion Graphics
Industries
Color
Crimson
Forest Green
Violet
Background
Street
Context
TVC / TV Commercial
Associated creatives
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