RuPaul's Drag Race

May 2026

RuPaul's Drag Race presents the 'RuVeal - Jaida - 01' performance capture, a commercial spot highlighting the intricate details of a high-fashion stage costume. The production leans into a polished, glossy aesthetic, focusing on a heavily embellished gown featuring crystal work, beading, and dimensional butterfly motifs. Captured in a vertical format for streaming platforms and social media, the project utilizes action-oriented framing to showcase the interplay of textures between velvet opera gloves and shimmering embellishments. The visual delivery incorporates neon-inflected lighting and dynamic VFX, with 9iFX Studios providing the post-production and visual effects work to enhance the surface textures and lighting.

Vertical, Commercial, Action, Neon, Glossy

VFX / visual effects

Streaming Platforms

Social Media / Short Form Video