Royal Caribbean
Fulham Matchday Takeover
Brand
ProjectFulham Matchday Takeover
Date
Jan 2026
Description
Royal Caribbean brings its vacation experience to the pitch with the Fulham Matchday Takeover at Craven Cottage. This sports campaign focuses on fan engagement, bridging the gap between stadium atmosphere and the brand's travel identity. The project features live-action cinematography that captures the energy of matchday, shifting between wide shots of the stadium and intimate fan interactions. Production highlights include branded interactive zones, including face painting and video booth stations, integrated directly into the venue's hospitality spaces. Creative direction and development were led by the team at Officer & Gentleman.
Style
Horizontal, Action, Cinematic
Industries
Soccer
Context
Brand Film / Corporate Video
Associated creatives
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