Riot Games: League of Legends MSI
Brand
Date
Sep 2025
Description
Riot Games captures the intensity of the League of Legends MSI tournament in this high-energy esports campaign. Produced in collaboration with creative agency BUCK Amsterdam, the project documents the scale of the international competition through a mix of arena stage setups, player reactions, and live gameplay sequences. Technical execution leans into dramatic lighting and bold graphic overlays to convey the high-stakes environment. The work utilizes live-action techniques to emphasize the atmosphere of the event, grounding the digital competition in the physical reality of the arena.
Style
Horizontal, Commercial, Action, Warm
Industries
Color
Jet Black
Scarlet
Cobalt
Background
Sports Venue
Context
TVC / TV Commercial, Brand Film / Corporate Video
Associated creatives
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