Revlon's 'Glow Getters' campaign centers on intimate, candid conversations surrounding personal growth and confidence. Set against a clean studio backdrop featuring a clear sky motif, the series spotlights the brand's latest beauty offerings.
Produced by Mint Films with creative direction by Emotive, the project utilizes a vertical video format tailored for social platforms. The aesthetic leans into a warm, upbeat tone, employing natural soft lighting and minimal set design to ensure the focus remains on the subjects' personal narratives and product application techniques.