RAMPA: Brand Identity
Brand
Date
Dec 2020
Description
Atelier d’alves presents a cohesive brand identity project for RAMPA, centered on a series of bespoke editorial publications and accordion-fold brochures. The work leans into a minimalist aesthetic, utilizing a restrained palette of black, white, and metallic silver to frame fluid, watercolour-style botanical illustrations. Technically, the project highlights paper engineering and diverse print finishes, including foil stamping and emboss & deboss techniques. Through clean typography and a methodical editorial layout, the collection balances structural sculptural forms with tactile paper textures, all captured under soft, even studio lighting.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Color
Jet Black
Forest Green
Pure White
Background
Grey Seamless
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