quip

Jun 2026

This product commercial for quip introduces the Ultra Lite electric toothbrush, centering on the device’s physical design and sonic cleaning mechanics. The film leverages 3D render / CGI techniques to isolate the toothbrush against clean, minimal studio backdrops, highlighting features like the silicone handle, adjustable intensity settings, and the twist-on refill system. Post-production and visual effects were handled by Warm & Fuzzy, who also provided the custom music and sound design. The commercial emphasizes the product’s tactile surfaces and plaque-removal action through rhythmic motion graphics and precise close-up cinematography.

Horizontal, Commercial, Action, Clean

3D render / CGI

Consumer Electronics

Solid Colour

TVC / TV Commercial