This behind-the-scenes feature documents the production of the Questrade 'Get Yours' campaign, capturing the collaborative environment behind the commercial project. The footage highlights the technical execution across urban outdoor and indoor office settings.
Produced by Frank Content, NFA, and Independent Media, with additional production services by The Roots Production Service, the video employs a documentary, observational approach. It leans into a live-action technique with an aesthetic characterised by desaturated tones, action-oriented shots, and drone footage.
