Quadraft Brewing: Brand Identity

Jan 2023

Quadraft Brewing’s brand identity project centers on a refined, monochromatic visual language designed by Chai Kunpeng. The work utilizes a clean, minimalist approach to packaging, featuring bold black silhouette illustrations and structured typography applied to white paper labels. Across both glass bottle and cardboard packaging executions, the project leans into a balanced use of hard and soft studio lighting to emphasize tactile textures and geometric forms. This cohesive series, often presented through minimalist commercial photography and 3D rendering, highlights a modern graphic design system built on symmetry and deliberate, negative-space compositions.

Horizontal, Commercial, Clean, Minimalist

Typography

Grey Seamless

E-commerce / Product