Puma
Evopower Wall Crack
Brand
ProjectEvopower Wall Crack
Date
May 2026
Description
Puma brings a dark, cinematic aesthetic to the Evopower Wall Crack campaign. This commercial video follows a character through a night-time exploration of industrial architecture, utilising low-key lighting and high-contrast visuals to build tension. The production, featuring post-production and VFX work by 9iFX Studios, centres on the interaction between the subject and the textured masonry environment. The spot uses live-action techniques enhanced with targeted visual effects to define the mood and pacing of the sequence.
Style
Horizontal, Cinematic, Moody, Clean
Techniques
VFX / visual effects
Industries
Mass Market Automotive
Color
Pure White
Off-Black
Background
Residential Building
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
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