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Porsche FSP: Look after things

Date

Nov 2024

Description

Porsche FSP presents 'Look after things,' a cinematic campaign for the luxury automotive brand that highlights the connection between vehicle and driver. The production features a series of drone-captured aerial shots of a lone car traversing a desert highway, punctuated by intimate interior perspectives of the journey. The work leverages natural lighting and a golden hour aesthetic to define its atmosphere. Production for the film was managed by Lovers & Fighters.

Style

Horizontal, Cinematic, Warm, Golden Hour

Techniques

Natural light, Drone footage

Context

Brand Film / Corporate Video

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