Popeye's: Memes to Dreams
Brand
Date
Feb 2023
Description
Popeyes leans into pop-culture history with the 'Memes to Dreams' campaign, featuring internet personality Dieunerst Collin. The commercial bridges the gap between digital recognition and commercial narrative, capturing Collin as he transitions from meme-status to the face of a celebrity meal offer. Developed by agency GUT, the live-action spot maintains a clean, brightly lit aesthetic. Production by Kreative Kontent and post-production work by Cosmo Street highlight the sequence as Collin interacts with a modern residential setting, eventually settling into a comedic scene alongside golden retriever puppies.
Style
Humorous, Horizontal, Commercial, Clean
Industries
Color
Pure White
Camel
Beige
Background
House
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.