PopCorners
Familiar, But Different
Brand
ProjectFamiliar, But Different
Date
Dec 2024
Description
PopCorners launches the 'Familiar, But Different' commercial campaign, a fast-paced production that leans into surrealist storytelling. Developed by agency VCCP, the spot features a duo transitioning through a series of unexpected environments—from high-seas pirate ships to deep space astronaut sequences—all framed within a domestic living room setting. Produced by Darling Films with production service by Karma Films, the project utilizes live-action technique to facilitate the rapid costume and setting shifts. The final output is complemented by clean post-production and sound design work from No.8ldn, with editing by Whitehouse Post.
Style
Horizontal, Commercial, Warm, Clean
Industries
CPG / Packaged Food
Color
Navy
Beige
Background
Living Room
Context
TVC / TV Commercial
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