Pingu: Pingu's Day in NYC
Brand
Date
Feb 2026
Description
Pingu's Day in NYC captures a playful urban excursion featuring the well-known plush character navigating iconic city landmarks. The project, created by Visie Admin, follows the toy through a variety of environments, ranging from the bustling atmosphere of Times Square to quieter moments within a subway car and a neighborhood cafe. Utilizing a vertical format and dynamic action-oriented framing, the social media video leans into the character's perspective as it travels through snowy street scenes. The work was produced in collaboration with LBB Admin, who provided agency and creative support for the production.
Style
Vertical, Action
Context
Social Media / Short Form Video
Associated creatives
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