Pingu
New Sport Adult
Brand
ProjectNew Sport Adult
Date
Feb 2026
Description
Pingu channels its signature charm for the 'New Sport Adult' project, a stop-motion clay animation campaign developed for streaming platforms. The film brings the classic characters into a snowy polar landscape, documenting a series of playful attempts at snowboarding. The execution relies on authentic ceramics and sculpture techniques, leaning into the distinct tactile aesthetic of hand-wrought clay. The vertical format frames the stop-motion capture with a focus on the kinetic motion of the characters against a minimalist icy backdrop.
Style
Artistic, Vertical, playful
Techniques
Animation, Ceramics / sculpture
Industries
Streaming Platforms
Background
Snowfield
Context
Social Media / Short Form Video
Associated creatives
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