Logo

PHMG

Embrace the Power of Sound
Brand
PHMG
ProjectEmbrace the Power of Sound
Date

Jan 2025

Description

PHMG explores the sensory impact of audio branding in this branded content series, 'Embrace the Power of Sound'. The project, produced by SALT.TV, features academic perspective from Professor Seth Cluett, who examines how sound design influences consumer purchasing decisions through atmospheric audio experiences. The production captures the technical and environmental aspects of audio branding, featuring interviews with experts and footage of mixing console operations. It grounds the subject matter with ambient city sequences filmed on location in New York City, utilizing a clean, cinematic live-action technique to translate the abstract concepts of sound into a tangible narrative.

Style

Horizontal, Cinematic, Clean

Industries

Telecommunications

Color
Camel
Jet Black
Background

Street

Context

Brand Film / Corporate Video

Associated creatives

SALT.TV
SALT.TVProduction
5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by