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OSSOU: OSSOU 2025 Launch

Brand
Date

Jun 2025

Description

OSSOU introduces its 2025 collection through a studio campaign that focuses on the architectural silhouettes of its latest outerwear. Featuring model Africa Garcia, the imagery leans into a clean, editorial aesthetic, utilizing natural light to emphasize the contrast between structured denim and utility-focused textiles. Photographers Tanya and Zhenya Posternak lead the visual direction, working alongside fashion editor Malina Joseph Gilchrist to capture a polished, minimalist look. The production features hair styling by Ryan Mitchell and makeup artistry by Dan Duran, grounding the collection in a refined, contemporary fashion context.

Style

Editorial, Horizontal, Clean, Polished

Techniques

Natural light

Color
Denim
Camel
Background

Grey Seamless

Context

Advertising Campaign

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