Numero Netherlands: Nailed

Jun 2025

Nailed is a fashion editorial produced for Numero Netherlands, featuring model Kyle Vieira. The series explores a raw, industrial aesthetic, juxtaposing utilitarian garments and avant-garde tailoring against textured backdrops ranging from weathered metal and concrete to architectural urban settings. Photographed and creatively directed by Roman Varlamov, the project leans into a monochrome palette with intermittent shifts into surreal, high-contrast imagery. Fashion stylist Max Weinstein contributes a layering-heavy approach, while hair stylist Stefano Greco provides precise grooming that often incorporates metallic detailing to match the editorial's thematic title. The work relies on natural light and gritty, tactile compositions to define its visual character.

Editorial, Vertical, Monochrome

Editorial