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Nudus: Brand Identity

Brand
Nudus
Date

Oct 2023

Description

Graphic design studio Lava has developed the comprehensive brand identity for Nudus, a project that bridges the gap between architectural visualization and corporate branding. The system employs clean, minimalist typography and a precise grid layout that anchors the brand's visual language across both physical and digital touchpoints. The execution scales from large-format environmental graphics, including site hoarding and architectural banners, to refined print collateral and editorial publications. The identity leans into a versatile color palette and bold monogram elements, which translate into motion graphics that dynamically warp and morph against contrasting landscapes. Throughout the project, the focus remains on the interplay between stark, high-contrast layouts and natural textures. By integrating 3D renders and architectural photography, the work establishes a cohesive aesthetic that spans from urban installations to digital interfaces.

Style

Horizontal, Commercial, Clean

Techniques

Typography

Color
Pure White

Associated creatives

Lava
LavaGraphic Design
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