Northwell Health’s campaign, Raise Health for All, developed in partnership with agency StrawberryFrog, explores the breadth of health equity through a series of diverse vignettes. The project spans both community and clinical settings, capturing individuals in domestic environments and medical care scenarios.
Utilizing dynamic cinematic framing and drone footage, the film balances a variety of locations, from outdoor coastlines to diagnostic rooms. This live-action technique provides a consistent visual narrative focused on accessibility across varied demographics.
