North Carolina Education Lottery
Moment Brooklyn :15
ProjectMoment Brooklyn :15
Date
Apr 2026
Description
The North Carolina Education Lottery presents 'Moment Brooklyn :15', a fast-paced commercial spot capturing the immediate thrill of winning. The narrative channels high-energy reactions through a series of vignettes, moving from a close-up of a lottery ticket scratch to a spontaneous convenience store celebration and a group gathering outdoors. Produced by Eleanor in collaboration with agency partners Cactus, the film employs live-action technique to ground the 15-second spot in recognizable, relatable environments. Final Cut US and Comppo handled the post-production work, while William McVay provided the sound design and music composition.
Style
Horizontal, Commercial
Industries
Streaming Platforms
Background
Retail Store
Context
TVC / TV Commercial
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