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Nokia: Work Life 30s

Brand
Date

Jul 2026

Description

The Work Life 30s campaign for Nokia explores the intersection of professional mobility and personal life through a series of vignettes featuring various working environments. The project captures the integration of mobile technology in diverse settings, moving between bustling urban landscapes and remote, natural wilderness. Produced by GREATERGOOD, the commercial employs a live-action technique to highlight the portability of Nokia devices. The visual aesthetic leans into earthy tones and a desaturated color palette, utilizing natural and soft lighting to frame interactions within city streets, snowy climates, and forested areas.

Style

Horizontal, Commercial, Desaturated, Earthy

Industries

Telecommunications

Color
Off-White
Jet Black
Background

Street

Context

TVC / TV Commercial

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