Nokia
Work Life 30s
Brand
ProjectWork Life 30s
Date
Jul 2026
Description
Nokia explores the intersections of professional duty and personal life in this 30-second commercial. The project highlights the role of mobile technology in maintaining connectivity across diverse environments, from dense urban centers to secluded wilderness areas. Directed by GREATERGOOD, the film utilizes a naturalistic visual language. Scenes transition between bustling city harbors and serene, forested landscapes, emphasizing textures through desaturated color palettes and earthy tones. The execution leans into live-action techniques to portray the realities of modern remote communication.
Style
Horizontal, Commercial, Desaturated, Earthy
Industries
Telecommunications
Color
Off-White
Jet Black
Background
Street
Context
TVC / TV Commercial
Associated creatives
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