Nike: Ultrabreath
Brand
Date
May 2026
Description
Nike highlights the technical construction of its Ultrabreath sports bra in this product-focused commercial. The film leans into macro cinematography to showcase the performance-driven mesh fabric, emphasizing its stretch and moisture-wicking capabilities. Utilizing VFX, the sequence reconstructs the garment through a series of precision transitions against a minimal studio background. Post-production and visual effects for the project were led by 9iFX Studios.
Style
Vertical, Commercial, Clean
Techniques
VFX / visual effects
Industries
Color
Jet Black
Background
White Seamless
Context
Advertising Campaign, E-commerce / Product
Associated creatives
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