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National Fostering Group: Belfast

Date

Feb 2025

Description

National Fostering Group presents 'Belfast,' a project aimed at public awareness within the non-profit sector. The campaign utilizes cinematic drone footage to establish a sense of place, providing a sweeping aerial perspective of the cityscape before transitioning into intimate portraiture. Creative production was led by AdSmart from Sky. The visual narrative balances wide-angle environmental shots with close-up imagery of youth, relying on warm natural lighting to maintain a clean aesthetic throughout the film.

Style

Horizontal, Cinematic, Warm, Clean

Techniques

Drone footage

Background

Aerial View

Context

Brand Film / Corporate Video

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