Narai Hospitality Group

Jun 2025

Narai Hospitality Group introduces a refined brand identity project, designed by Lucky Dip, that establishes a visual language for their diverse hotel and travel portfolio. The work spans digital interfaces, print stationery, and environmental signage, unified by a sophisticated color palette of deep greens, burgundies, and cream tones. The project leans into a minimalist aesthetic, utilizing clean geometric typography and structured layouts. Motion graphics and animation showcase abstract origami-inspired forms and fluid transitions, while tactile elements like custom gold door hangers demonstrate the identity’s application in physical spaces. Throughout the various assets, the design maintains a balance between corporate clarity and hospitality warmth, utilizing techniques such as motion graphics, vector illustration, and clean typography to present the group's partnerships.

Commercial, Minimalist

Motion Graphics, Typography

Hotels

Brand Film / Corporate Video