Naga: Everything Money
Brand
Date
Feb 2025
Description
Naga introduces their 'Everything Money' campaign, a fintech commercial fronted by Mike Tyson. The spot leverages a lighthearted narrative performance, following Tyson through a series of modern luxury interior and exterior settings as he balances everyday activities with brand-focused interactions. Directed with clean commercial framing, the production employs live-action technique to ground the humorous premise. Creative direction and agency oversight for the project were managed by 19th & Park, with production support provided by 1Park9 and AllDayEveryDay.
Style
Humorous, Horizontal, Commercial, Clean
Industries
Color
Jet Black
Camel
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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