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Mythical State Of: Brand Identity

Date

Oct 2021

Description

Mythical State Of introduces a multifaceted brand identity anchored in experimental typography and graphic design. Created by Sasyk Mihal, the visual system explores a distinct aesthetic through a high-contrast palette of black, white, and saturated orange and red, manifesting across print, digital interfaces, and architectural signage. The identity leans into a modular design language, pairing sharp, geometric vector forms with esoteric symbols and celestial motifs. The execution spans diverse physical and digital formats, from street-level hoarding installations and storefronts to 3D rendered book covers and UI-based web layouts. This work emphasizes precise alignment and minimalist structural principles to maintain consistency across various environmental and media contexts.

Style

Commercial, Graphic, Clean, Horizontal

Techniques

Typography

Color
Jet Black
Pure White
Context

Advertising Campaign

Associated creatives

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