Mozilla’s 'Choose Your Future - Ctrl, Alt, Del' project is a digital campaign for the technology sector, focusing on the interface between user control and online navigation. The work utilizes a mix of 3D render / CGI and intricate VFX / visual effects to simulate a chaotic digital environment filled with multiplying pop-up windows and alert notifications.
The creative production, led by agency Basement Freaks with production house Object & Animal, leans into retro computing aesthetics. The sequence captures a narrative of digital interference, culminating in a stylized collapse of windows and glitch effects.
