Montblanc: Montblanc Eyewear F/W 2025 Campaign

Nov 2025

The Montblanc Eyewear F/W 2025 campaign explores the intersection of precision writing instruments and optical design through a series of monochrome studio portraits. Shot by photographer Nicolas Valois, the imagery leans into a clean, minimalist aesthetic with structured framing and soft studio light. Stylist Paolo Turina anchors the collection's fashion direction, featuring talent Adam Sattrup in a curated selection of leather outerwear, tailored garments, and ribbed knitwear. The campaign maintains a consistent editorial tone across vertical and horizontal compositions, highlighting the interplay between optical frames and the brand's signature writing instruments within a controlled, commercial environment.

Vertical, Commercial, Monochrome, Clean

Soft Light

White Seamless

Advertising Campaign