Molson Coors
Lager Luggage Collection | Beach House
Brand
Date
May 2026
Description
Molson Coors highlights its summer-ready drinkware and accessories with this branded content piece, Lager Luggage Collection | Beach House. The vertical video follows a series of outdoor vignettes, focusing on casual preparation for waterfront gatherings and beach outings. The project captures a relaxed seasonal mood through live-action footage that leans into natural light. Produced with contributions from William McVay and creative support from Droga5 New York, the film serves as a lifestyle-driven look at the brand’s summer range. Post-production and sound design were handled by Accenture Song.
Style
Lifestyle, Vertical, Action, Clean
Techniques
Natural light
Industries
Alcoholic Beverages
Color
Sky Blue
Pure White
Background
Road
Context
Advertising Campaign, Social Media / Short Form Video
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