Mind: While There's Still Time
Brand
Date
Jan 2025
Description
Mind's campaign, 'While There's Still Time,' is a public awareness project focused on mental health. The film centers on an intimate, reflective conversation between two men seated in a vehicle at night. Utilizing low-key lighting and a shallow depth of field, the cinematography creates a moody, atmospheric aesthetic. The framing from outside the windshield uses soft bokeh highlights to emphasize a sense of quiet tension.
Style
Horizontal, Cinematic, Moody
Techniques
Low-key / chiaroscuro
Industries
Background
Garage
Context
Brand Film / Corporate Video
Associated creatives
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