Microsoft: Curious are Winning
Brand
Date
Apr 2023
Description
Microsoft explores the intersection of enterprise technology and entrepreneurial spirit in 'Curious are Winning.' This brand campaign, developed by the agency Odysseus Arms, highlights the foundational steps of business development through a series of dynamic sequences. The animation leans into a graphic, vector-based aesthetic, utilizing flat design principles and minimalist character silhouettes. By moving between microbrewery operations and broader schematic planning scenes, the piece visualizes the process of growth and innovation within a B2B context.
Style
Artistic, Vertical, Graphic
Techniques
Animation, Vector
Industries
Background
Illustrated Frame
Context
Brand Film / Corporate Video
Associated creatives
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