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Microsoft: Apps Extended

Date

Dec 2025

Description

Microsoft introduces Apps Extended, a promotional video spotlighting the diverse range of applications available through the Windows Store. Produced with an agency creative lead by McCann New York, the spot leans into a clean aesthetic to showcase the platform's functionality. Featuring motion graphics and a horizontal commercial format, the piece highlights tablet interface demonstrations and animated app icon tiles. Sound design for the project was provided by MAS-Music and Strategy.

Style

Horizontal, Commercial, Clean

Techniques

Motion Graphics

Color
Royal Blue
Pure White
Background

Solid Colour

Context

Advertising Campaign, Brand Film / Corporate Video

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