Michael Kors

Aug 2025

Michael Kors transports viewers into a world of sophisticated wanderlust with Hotel Stories, a campaign that masterfully captures the intersection of high-end travel and designer fashion. Through the lens of photographer Lachlan Bailey, the project leans into a sense of cinematic permanence, utilizing natural light and warm, golden tones to emphasize the textures of both the garments and the classical architecture serving as the backdrop. The visual narrative centers on model and talent Suki Waterhouse, whose poise brings a contemporary edge to the collection. A standout look, featuring a voluminous black shaggy coat paired with a tiered dress, exemplifies the editorial minimalism that defines the brand's aesthetic. Under the precise guidance of stylist Emmanuelle Alt, the collection is elevated, grounding the luxury clothing within a lifestyle context that feels both aspirational and deeply grounded. The imagery avoids the clutter of traditional advertisements, instead opting for a refined, narrative-driven approach that celebrates the architecture of the setting as much as the pieces themselves. By blending editorial techniques with classic fashion photography sensibilities, Hotel Stories successfully positions the Michael Kors woman as a globetrotting icon, seamlessly merging the worlds of high-fashion photography and evocative, real-world portraiture to create a campaign that feels timeless, polished, and unmistakably chic.

Editorial, Lifestyle, Warm

Natural light

Designer Fashion, Fashion