Mejuri: Mejuri Ecomm Fall 2023
Brand
Date
Sep 2023
Description
The Mejuri Fall 2023 e-commerce campaign presents a series of minimalist jewellery portraits, focusing on everyday layering and clean, commercial aesthetics. The collection, featuring model Kevin Kim, highlights silver and gold accessories—including hoop earrings, delicate pendant necklaces, and signet rings—set against neutral studio backgrounds. Photographer Mikael Johansson captures the pieces with soft, even lighting to emphasize metallic textures and knitwear details. Fashion editor Elise Sandvik utilizes a palette of textured sweaters and casual layers to frame the accessories within a modern, accessible fashion context.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
Color
Cream
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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