MassMutual
Daydreaming
BrandMassMutual
ProjectDaydreaming
Date
Jul 2026
Description
MassMutual's commercial campaign titled 'Daydreaming' features a live-action spot centered on a dialogue between a baseball player and a furry mascot. The pair share a moment on artificial turf, engaging in a lighthearted conversation about their respective future aspirations. Utilizing a clean, natural light aesthetic, the project leans into a humorous tone that carries across the performance. Brickyard provided the post-production and visual effects work that frames the interaction.
Style
Humorous, Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Insurance
Color
Forest Green
Pure White
Navy
Background
Concrete Texture
Context
TVC / TV Commercial
Associated creatives
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