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Marie Curie

To The End
ProjectTo The End
Date

Jan 2025

Description

Marie Curie’s latest public awareness campaign, To The End, explores themes of human connection and support through an intimate documentary lens. The film focuses on quiet, shared moments between individuals, utilizing a desaturated palette to ground its narrative in a subdued, realistic aesthetic. Captured with natural lighting, the cinematography leans into a cinematic, observational approach. Produced by SMUGGLER, with representation by Rabbit, the piece prioritizes an analogue film feel to maintain a consistent tone across its domestic and outdoor sequences.

Style

Documentary, Horizontal, Cinematic, Desaturated

Techniques

Analogue / film, Natural light

Industries

Public Awareness

Color
Beige
Charcoal
Navy
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

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