Madame Germany: Voilà L'Été!

Brand

Madame Germany

Date

Jun 2025

Description

Voilà L'Été! is a fashion editorial series for Madame Germany, set against rugged coastal landscapes. The project leans into a serene, sun-drenched aesthetic, utilizing natural light and an analogue film technique to capture a series of coastal environments and textured stone settings. The series features model Emily Viviane, with creative direction and fashion styling by Carmen Färber. The editorial maintains a clean, minimalist approach to luxury fashion, showcasing various beachwear and knitwear pieces that complement the earthy tones of the rocky shorelines. Makeup by Aurelia Liansberg completes the look, emphasizing a natural appearance across the collection. Photographer Diane Betties captures the interplay between the subject and the landscape, often utilizing golden hour lighting to create soft silhouettes against the water.

Style

Editorial, Vertical, Warm

Techniques

Natural light, Analogue / film

Industries

Luxury Fashion Houses

Background

Rocky Coast

Context

Editorial