lululemon: Run - :37
Brand
Date
Dec 2025
Description
This lululemon commercial, titled Run - :37, highlights the brand’s sportswear collection through a series of sequences featuring athletes across urban and natural environments. The campaign leans into a live-action technique, prioritising movement and candid moments of exertion. The production features creative contributions from The Brooklyn Brothers, with sound and music composition by MAS-Music and Strategy. The visual narrative utilises natural light to emphasise the performance apparel in motion.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Jet Black
Medium Grey
Background
Street
Context
TVC / TV Commercial
Associated creatives
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