Libre Film Festival: Brand Identity

May 2023

The brand identity for the Libre Film Festival, designed by Julia Miceli Pitta, centers on a monochrome aesthetic that prioritizes fluid typography and high-contrast visuals. The identity extends across diverse touchpoints, including printed collateral, street-level displays, apparel, and motion graphics. Featuring a mix of serif and sans-serif typefaces, the design employs paper art and layered compositions to create depth. The application emphasizes clean, minimalist layouts that maintain legibility while incorporating kinetic elements for screen-based promotional material. The project maintains a cohesive visual language through a strict black and white palette and precise typographic arrangements.

Horizontal, Clean

Typography

Advertising Campaign