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Liberty Mutual

Biberty Baby
Date

Jul 2026

Description

Liberty Mutual presents a lighthearted spot titled 'Biberty Baby.' The project leans into a conversational narrative, set against a waterfront promenade with the Statue of Liberty visible in the background. The commercial utilizes a clean, live-action technique, relying on natural light to capture the interaction between a couple on a park bench. Creative agency Copper Giants led the project, with post-production and visual effects handled by Brickyard.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Insurance

Color
Jet Black
Beige
Background

Street

Context

TVC / TV Commercial

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