Kartik Research: RAAG A/W 26 Campaign

Aug 2026

Kartik Research presents the RAAG A/W 26 campaign, a fashion editorial documenting the collection through a series of outdoor and rustic interior portraits. Photographed by Dolly Devi, the campaign features model Kangkan Rabha set against architectural backdrops that highlight the craftsmanship of the garments. The imagery leans into a tactile aesthetic, utilizing hard light and natural shadows to accentuate the layered textures of artisanal knits, patterned outerwear, and traditional textile detailing. The visuals contrast intricate headpieces and earth-toned fabrics with saturated architectural elements, such as vibrant stucco and patterned wooden structures.

Editorial, Vertical, Earthy

Hard Light

Advertising Campaign