J.W. Anderson

Aug 2026

The J.W. Anderson 'Twisted Denim' 2026 ad campaign highlights the brand's latest collection of wide-leg and asymmetrical denim through a series of intimate, editorial portraits. Creative director Jonathan Anderson and photographer Sam Khoury lean into a clean, minimalist aesthetic, using natural light to emphasize the tactile construction of the garments. The campaign features talent Dree Hemingway and Nick Delli Santi in relaxed, playful compositions, with set design by Samuel Pidgen grounding the subjects in warm, nostalgic interiors defined by vintage furniture and painted brick walls. Using a blend of soft light and precise flash techniques, the visuals draw focus to signature brand details like the embroidered anchor motif and leather patches. The editorial production includes grooming by Tommy Stayton and Kyle Dominic, with manicures by Charly Avenell.

Vertical, Commercial, Clean

Soft Light

Designer Fashion

Set-dressed

Advertising Campaign