Justsmile Magazine
Justsmile Issue 7 ‘What We Carry Forward,’ 100 years of Fendi, FW25 collection story














Nov 2025
Featured in Issue 7 of Justsmile Magazine, 'What We Carry Forward' is a comprehensive fashion editorial celebrating the centenary of Fendi. The project highlights the FW25 collection through a series of studio-based compositions that emphasize the house's evolution in tailoring, knitwear, and tactile outerwear. Photographer Clay Stephen Gardner captures these structured silhouettes with a focus on clean lines and monochromatic palettes, utilizing soft directional lighting to define both the architectural garments and the subjects. The series features styling by Marcus Correa, whose work leans into a blend of delicate lace detailing, layered wools, and refined accessories. By pairing these contemporary pieces with vintage furniture and patterned textiles, the editorial creates a narrative of continuity and historical reflection. Production support is provided by Shay Johnson, with grooming contributions from hair stylist E Williams and makeup artist Mitch Yoshida.
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Editorial