Juicy Marbles: Brand Identity

Brand

Juicy Marbles

Date

Jun 2025

Description

Juicy Marbles introduces a distinct brand identity and web design system that redefines the aesthetic of plant-based food through bold, high-contrast visual communication. Designed by Ljudje, the identity centres on a vibrant orange palette, minimalist UI layouts, and striking typography that blends editorial flair with commercial clarity. The project spans digital web systems, social media assets, and product packaging, utilizing 3D render / CGI and clean graphic design techniques to establish a recognizable visual rhythm. Across every touchpoint, from web headers to box design, the work balances punchy satirical messaging with detailed food photography to position the product line in a premium, modern space.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

CPG / Packaged Food

Color

Burnt Orange

Context

Advertising Campaign