Juicy Marbles
Brand Identity






Jun 2025
Juicy Marbles establishes a distinct visual language through a comprehensive brand identity and packaging design project led by Ljudje. The creative direction leans into a high-contrast aesthetic, anchored by a signature vibrant orange palette and bold, editorial typography that permeates across both digital and physical touchpoints. The project encompasses a versatile design system, bridging minimalist UI illustration for web platforms with graphic, retro-inflected promotional materials. Packaging design highlights the product through clear windows and clean, sans-serif layouts, while social media assets integrate lifestyle photography to maintain the brand's playful, design-forward positioning in the packaged food market.
Horizontal, Commercial, Graphic
Typography
CPG / Packaged Food
Advertising Campaign