Jiří Thýn: Brand Identity
Aug 2022
This brand identity project for artist Jiří Thýn, developed by Anymade Studio, translates the artist's sculptural practice into a comprehensive visual system. The design language utilizes a bold, high-contrast palette of lime green and monochrome, grounded by clean typography and minimalist layout principles. The identity spans print and environmental applications, from editorial books and promotional posters to large-scale exhibition displays. Techniques such as screen printing and tactile material integration emphasize the organic and structural themes of the work. Throughout the gallery installations and commercial displays, the identity leans into clean, architectural framing, effectively bridging the gap between artistic publication and public exhibition space.
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