Jet Set: JET SET CAMPAIGN
Brand
Date
Dec 2024
Description
The Jet Set campaign is a fashion editorial series set against the expansive backdrop of alpine mountain landscapes. Captured by photographer Haris Farsarakis, the imagery utilizes natural light to highlight the seasonal apparel collection. The series features models in varied settings, ranging from snow-capped mountain platforms to stone-paved urban surfaces. The work employs forced perspective and low-angle framing to emphasize the architectural scale of the environment while maintaining a clean, editorial aesthetic.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Color
Pure White
Background
Mountain
Context
Advertising Campaign
Associated creatives
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