Logo

Inglot: AMC Eyeliner Gel 77 Campaign

Brand
Date

Oct 2025

Description

Inglot’s campaign for the AMC Eyeliner Gel 77 highlights the product’s application through a focused beauty portrait series. Featuring model Barbara Palvin, the imagery centers on high-contrast, graphic winged eyeliner set against a clean, minimalist backdrop. The project utilizes polished studio lighting and vertical compositions to maintain a sharp, technical aesthetic throughout the series. The aesthetic leans into a commercial approach, emphasizing detail and texture in the product’s finish.

Style

Vertical, Clean, Polished, Commercial

Techniques

Beauty Light

Industries
Color
Jet Black
Background

White Seamless

Context

Advertising Campaign

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by