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Holzweiler

Holzweiler AW24
Date

Feb 2024

Description

Holzweiler’s AW24 collection presentation is captured through a raw, documentary-style lens in this backstage editorial series. The imagery focuses on the tactile complexity of the season, emphasizing heavy knitwear, structured leather, and technical layering. Photographer Oda Eide documents the pre-runway atmosphere, utilizing a mix of direct flash and natural lighting to emphasize the material depth of the collection. Styling by Francesca Burns leans into a layered, sophisticated aesthetic, showcasing oversized accessories and textured outerwear. The visual narrative is supported by hair styling from Anna Cofone and manicures by Ama Quashie, providing a cohesive, polished finish to the candid backstage portraits. The series highlights the intricate patterns and seasonal fabrications of the collection against the fast-paced, bustling backdrop of fashion week.

Style

Editorial, Vertical, Clean

Techniques

Flash

Industries

Designer Fashion

Context

Backstage / Behind the Scenes

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