H&M

Jun 2025

H&M’s Sorrento collection captures a series of editorial beachwear looks, blending warm coastal palettes with stark monochrome photography. The campaign focuses on the texture of the garments—ranging from ribbed knits to sparkling swimwear—set against natural outdoor backdrops including rocky terrain and sandy shorelines. Photographer David Portela utilizes high-contrast natural light and golden hour warmth to define the silhouettes of model Paula Anguera. Ricardo Calero provides makeup artistry that emphasises natural skin textures throughout the series, which spans both sun-drenched horizontal landscapes and intimate vertical close-ups.